Kansas City’s Major League Soccer (MLS) franchise has rebranded itself as Sporting Kansas City (or Sporting KC). The team was formerly known as the Kansas City Wizards (1997-2010) and the Kansas City Wiz (1996). As part of its rebranding announcment, Sporting KC officially presented its adidas 2011 home and away jerseys to its fans.
Sporting Kansas City was unveiled as the new identity of Kansas City’s Major League Soccer club on Wednesday in a historic announcement held at KC Live! at the Power & Light district downtown. The club, formerly known as the Kansas City Wizards, launched the Sporting Kansas City era with more than a thousand supporters in attendance and presented the signature elements of the organization’s new look, including a strategically designed crest, carefully chosen colors and bold new uniforms.
Mexican icon Omar Bravo, who recently completed his loan to Chivas Guadalajara, attended the launch wearing the team’s new home jersey on stage in his first appearance in Kansas City since signing with the club in August as a Designated Player for the 2011 season.
Sporting Kansas City will enter the 2011 season, the 16th year of Major League Soccer in Kansas City since joining as an inaugural club in 1996, with not just a new name, but also a new $180 million, state-of-the-art stadium currently under construction in Village West in Kansas City, Kansas. The venue, scheduled to open in June 2011, will seat 18,500 soccer fans and features a roof canopy that will cover every section of the stadium. Fans can take a virtual tour of the stadium by visiting www.SportingKC.com/VirtualVenue.
Note: Fast forward to the 4:50 mark of the video below to see Jimmy Conrad and Omar Bravo in the Sporting KC 2011 adidas home and away jerseys.