Brazil 2014 World Cup Nike Away Kit

Nike has launched the 2014 FIFA World Cup away kit for Brazil. The blue jersey will be available at World Soccer Shop, Subside Sports and Kitbag along with the Seleção’s 2014/15 home and third shirts. 

According to Nike: On March 5, Brasil will play the first half of a friendly in Johannesburg vs. South Africa wearing its new home kit. In the second half, the Seleção is surprising the crowd with the first on-pitch appearance of the new Brasil away kit, completing the national team 2014 wardrobe composed of home, away and third kits.

Designers drew inspiration for the away kit from the energy and movement Brasilian people bring to sport, dance and life.

The traditional away blue jersey features tonal stripes that celebrate the country’s national pride through a series of tiny geometric circles and diamonds taken from the Brasilian flag. Blue gradients of the stripes add to the jersey’s dynamic style.

The blue background also reflects the beauty of the ocean on Brasil’s coastline and the nation’s renowned surf culture. The jersey boasts an enlarged Brasilian crest, imbued with a gold metallic weave to produce a bright, shimmering effect.

Behind this crest, on the inside of the jersey, a circular design features the diamond from the Brasilian flag, which is surrounded by the phrase, “Nascido para jogar futebol,” Brasilian Portuguese for “Born to Play Football.”

Nike worked with acclaimed Brasilian designer Bruno Big to create the pennant tab inside the back of the neck that shows the Southern Cross, the constellation of stars on the nation’s flag. These stars shined over Rio de Janeiro when the Brasilian republic was proclaimed in 1889.

The names and numbers on the back of the jerseys and on the front of the shorts have a unique font inspired by the hand-printed posters seen on streets across Brasil.

Simple and iconic, the white away shorts have a slimmer fit that is more tailored to the body. This is based on fit research, producing a cut specifically designed to aid movement and comfort. The center back of the shorts features Nike’s signature laser vents to promote cooling and moisture management.

Blue away socks complete the classic Brasilian look.

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