The governing body of rugby union in England, the Rugby Football Union, recently changed technical sponsors from Nike to Canterbury. Earlier today, the England Canterbury 2012/13 home and away kits were unveiled. Both are now available at World Rugby Shop, Kitbag Rugby and Lovell Rugby.
According to the RFU website: Canterbury and the Rugby Football Union today unveiled the new England Rugby home and change kits, which will be worn by England’s Men and Women’s teams in both XVs and Sevens international programmes this season.
Revealed at Drybrook RFC in Gloucestershire, a club that embodies community rugby, the new kit marks the beginning of a four-year partnership with the RFU.
Combining the traditional styling that has been the mark of England Rugby since 1871, together with the technical construction that Canterbury is known for, the new home shirt provides a classic look that can withstand the very toughest of tackles.
The shirt demonstrates a ‘back-to-basics’ feel with an all-white design, complete with the iconic red rose emblem applied to the chest.
To enhance the traditional look, the kit also features midnight blue socks, which return by popular demand for the first time since England’s summer tour of 2007.
The shirt represents the dreams not just of those who wear it but the millions who support England. This is reflected on the inside of the sleeve of the Seniors, Women’s and Sevens shirts with the slogan ENGLANDCONNECTED, acting as a reminder of the rugby family.