AFC Ajax 2025/26 adidas Home, Away and Third Kits

AFC Ajax have unveiled their 2025/26 adidas home, away, and third kits, each tying club identity to Amsterdam’s heritage for this season’s campaigns in the Dutch Eredivisie, KNVB Cup, and UEFA Champions League.

The AFC Ajax 2025/26 adidas home kit pays tribute to the city’s 750th anniversary, integrating Amsterdam’s three St. Andrew’s crosses as a graphic within the iconic red center band, with a pennant on the upper back marking the founding year 1275 and anniversary year 2025. Subtle black trim references the black‑white‑red of the city flag, aligning the jersey with a broader training range built around the same palette for visual continuity across the club’s apparel collection.

A notable crest update for 2025/26 is that Ajax’s championship stars appear only on the match jerseys and fan jerseys, while all other products and club communications will display the crest without stars, creating a clear distinction between kits and ancillary items. This approach emphasizes authenticity on field and in retail jerseys while standardizing brand presentation elsewhere across official materials.

The AFC Ajax 2025/26 away jersey offers a playful nod to Amsterdam’s water, echoing the city’s relationship with canals and the idea that talent development is “in our water,” while carrying over the classic Ajax crest and the commemorative pennant detail on the nape with 1275, 2025, and the three crosses. The continuity of crest and pennant elements across home and away strengthens thematic cohesion while differentiating the visual story through the water motif.

AFC Ajax’ 2025/26 third shirt is beige with blue and dark red accents, drawing inspiration from the 1275 toll privilege that first referenced “people residing near the Amsteldam,” a foundational document in the city’s history. Inside the neck sits a modern representation of Amsterdam’s oldest city seal, with the same neck banner marking founding and anniversary years alongside Saint Andrew’s Crosses for a consistent seasonal signature.

All three 2025/26 Ajax kits retain the club’s classic identity while layering distinct references to Amsterdam’s origins, symbols, and waterways, anchoring the collection to local heritage for the upcoming domestic and European fixtures. 

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