Borussia Mönchengladbach 2023/24 PUMA Home Kit

PUMA and Borussia Mönchengladbach have unveiled the Bundesliga club’s 2023/24 home kit. The shirt is inspired by the club’s golden era in the 1970s, when they won five German titles, two UEFA cups and one DFB-Pokal. The shirt also features a modern design that reflects the club’s values of courage, unity and passion.

The Borussia Mönchengladbach 23/24 PUMA home shirt has a polo neck and a flat-knitted collar with details in the club’s colors. The design is timeless and nostalgic, paying homage to the classic BMG jerseys shirt of the 1970s. The shirt also has a contemporary look that evokes the 1990s style.

“We are proud to continue our partnership with Borussia Mönchengladbach and to celebrate their successful history with this new home shirt. Our joint shirt designs combine inspirations from the past and new product innovations. We look forward to the new season with anticipation,” said Martin Ulber, PUMA’s head of Sports Marketing Central Europe.

“We love the new home shirt from PUMA. It reminds us of our glorious days, but it also stands out with its contemporary and modern design,” said Guido Uhle, Borussia’s authorised officer.

Borussia Mönchengladbach says that its 2023/24 home shirt is part of PUMA’s campaign mantra that underlines Borussia’s values: standing up for what is right, standing together against adversity and drawing energy from a passion and belief in the club, both on and off the pitch.

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