Korean K League 1 club Pohang Steelers have revealed their PUMA match range for their 2023 domestic and AFC Champions League campaigns. The jerseys are Pohang’s fiftieth anniversary kits.
The Pohang Steelers 2023 PUMA shirts are home red and black hoops, away white, and third (special kit) orange. The kits pay tribute to the club’s origins as the Pohang Iron and Steel Company (POSCO) team via a subtle graphic depicting molten iron in a furnace on their fronts. The special jersey celebrates the Steelers heritage by using the color of the Pohang Steel Football Club 1973 kit. Its crest is also based on the badge used fifty years ago.
The Pohang Steelers 2023 PUMA home, away and special shirts were developed in a collaboration with football culture brand Over the Pitch.