{"id":131606,"date":"2022-04-15T11:02:01","date_gmt":"2022-04-15T15:02:01","guid":{"rendered":"https:\/\/footballfashion.org\/wordpress\/?p=131606"},"modified":"2022-04-29T22:55:32","modified_gmt":"2022-04-30T02:55:32","slug":"juventus-2022-adidas-x-kobra-4th-kit","status":"publish","type":"post","link":"https:\/\/footballfashion.org\/wordpress\/2022\/04\/15\/juventus-2022-adidas-x-kobra-4th-kit\/","title":{"rendered":"Juventus 2022 adidas x Kobra 4th Kit"},"content":{"rendered":"\n

adidas Football today revealed the Juventus FC 2022 fourth kit. The jersey was designed via a collaboration with famed Brazilian street artist Eduardo Kobra. It will be worn for the first time when Jve meets Bologna in Serie A action on April 16.<\/p>\n\n\n\n

\"Juventus<\/a><\/figure><\/div>\n\n\n\n

According to adidas:<\/p>\n\n\n\n

The jersey design is instantly recognisable as one of Kobra\u2019s own, featuring his signature geometric style with the playful and expressive use of bright colours and bold lines, allowing the club\u2019s diverse fanbase to express itself in a different way. The adidas and Juventus logos are embroidered into the fabric with the jersey finished by Kobra\u2019s distinct signature as a back neck sign off.<\/em><\/p>\n\n\n\n

\"Juventus<\/a><\/figure><\/div>\n\n\n\n

\u201cWhat we express and the way we do it speaks about who we are. We cannot be our best version if we don\u2019t embrace diversity. Our differences are what makes us unique, which is why adidas and Juventus have been such perfect partners to work with on this special project. I hope it resonates with people as much as I enjoyed creating the artwork for it,\u201d said Eduardo Kobra.<\/em><\/p>\n\n\n\n

\"Juventus<\/a><\/figure><\/div>\n\n\n\n

Inigo Turner, Design Director, adidas said: \u201cThe kit represents a celebration of football and street art as platforms that bring people together. Wearing this jersey means not only to support the club or like the design, but to make a bold statement of who we are. Through the collaboration we are expressing ourselves and inviting our fans to do the same.\u201d<\/em><\/p>\n\n\n\n

\"Juventus<\/a><\/figure><\/div>\n\n\n\n

\u201cOnce again Juventus and adidas innovate through disruption \u2013 observes Giorgio Ricci, Juventus Chief Revenue Officer \u2013 with an exceptional project that goes beyond the ordinary collaboration model. Together with our partner adidas, we have embraced Eduardo Kobra\u2019s visionary mindset with a surprising and colorful kit that celebrates inclusion and excites our audience around the world\u201d.<\/em><\/p>\n\n\n\n

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A post shared by Football Fashion (@officialfootballfashion)<\/a><\/p><\/div><\/blockquote>