![\"Palmeiras](\"https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2019\/01\/Palmeiras-2019-PUMA-Kit-8.jpg\")
<\/a><\/p>\nPUMA Brasil launched the new Palmeiras kits via a video called “Verde \u00e9 a cor da inveja” (Green is the color of envy) featuring rapper Rincon Sapi\u00eancia and other Palmeiras players like Simoninha, Jayme Matarazzo, Gui Ara\u00fajo, Maju Mazalli and Luana Maluf.<\/p>\n
The PUMA campaign was created to celebrate one of the club’s greatest characteristics: the passion of its fans and players. The concept of the film underscores the pride of the Palmeiras fan who, according to PUMA’s vision, is a family with unique characteristics, extremely engaged, and which wants a club that is increasingly successful.<\/p>\n PUMA says that the campaign marks a new era, where the green color no longer symbolizes hope and arouses the feeling of envy in rivals. “The entire PUMA and Palmeiras partnership launch campaign was designed to underscore the team’s pride in the color green, which is almost the property of Palmeiras,” says Fabio Kadow, Marketing Director of PUMA Brasil.<\/p>\n “It’s the beginning of a new moment. We entered into this partnership with a club that is a multi-champion, with a rich history and also shows itself as a team of the future, with modernity and professionalism.”<\/p>\n<\/a><\/p>\n<\/a>\n\t\t\t<\/div><\/figure><\/a>\n\t\t\t<\/div><\/figure><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<\/a>\n\t\t\t<\/div><\/figure><\/a>\n\t\t\t<\/div><\/figure><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n