{"id":104728,"date":"2018-10-25T12:28:32","date_gmt":"2018-10-25T16:28:32","guid":{"rendered":"http:\/\/footballfashion.org\/wordpress\/?p=104728"},"modified":"2018-10-25T18:57:34","modified_gmt":"2018-10-25T22:57:34","slug":"mls-to-allow-sleeve-sponsors-from-2020","status":"publish","type":"post","link":"https:\/\/footballfashion.org\/wordpress\/2018\/10\/25\/mls-to-allow-sleeve-sponsors-from-2020\/","title":{"rendered":"MLS to Allow Sleeve Sponsors from 2020"},"content":{"rendered":"<p>Major League Soccer will join the likes of the English Premier League, Spanish La Liga and German Bundesliga in allowing sleeve sponsors starting with their 2020 season.<\/p>\n<p><a href=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-10.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-100733 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-10-550x267.jpg\" alt=\"Los Angeles FC 2018 Inaugural Season Football Kit, Soccer Jersey, Shirt, Camiseta de Futbol, LAFC\" width=\"550\" height=\"267\" data-sizes=\"auto\" data-srcset=\"https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-10-550x267.jpg 550w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-10-300x146.jpg 300w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-10.jpg 1000w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><\/p>\n<p>The league introduced jersey sponsors in 2008 after clubs carried their names in place of corporate logos for the first twelve years of MLS&#8217; existence. Both sleeves on Major League Soccer shirts currently bear rubberized, 3D MLS patches in team-specific colors. More details on the what is being deemed as a &#8220;sponsorship opportunity&#8221; are below.<\/p>\n<p><a href=\"http:\/\/footballfashion.org\/wordpress\/2018\/04\/30\/up-close-los-angeles-fc-2018-adidas-home-jersey\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-100725 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-2-508x400.jpg\" alt=\"\" width=\"508\" height=\"400\" data-sizes=\"auto\" data-srcset=\"https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-2-508x400.jpg 508w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-2-300x236.jpg 300w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/04\/los-angeles-fc-2018-adidas-home-jer-2.jpg 900w\" sizes=\"(max-width: 508px) 100vw, 508px\" \/><\/a><\/p>\n<p><em>Major League Soccer has announced that it has approved the sale of a sponsored sleeve patch on club uniforms. Beginning with the 2020 season, in addition to a jersey sponsor on the front chest of the uniform, clubs will also have the opportunity to secure a second sponsor on the right sleeve of the game jersey.<\/em><\/p>\n<p><a href=\"http:\/\/footballfashion.org\/wordpress\/2016\/03\/20\/up-close-seattle-sounders-fc-2016-adidas-home-jersey\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-81846 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-9-620x368.jpg\" alt=\"Up-Close: Seattle Sounders FC 2016 adidas Home Jersey, Football Kit, Shirt, Camiseta de Futbol\" width=\"620\" height=\"368\" data-sizes=\"auto\" data-srcset=\"https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-9-620x368.jpg 620w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-9-300x178.jpg 300w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-9-700x416.jpg 700w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-9.jpg 1042w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p><em>The patch will replace and measure roughly the same size as the existing MLS logo (approximately 2.5 by 2.5 inches). The sleeve patch will be available for a four-year pilot program and only to clubs that have already secured a primary jersey sponsor.<\/em><\/p>\n<p><a href=\"http:\/\/footballfashion.org\/wordpress\/2016\/12\/28\/throwback-miami-fusion-2001-umbro-authentic-player-issue-soccer-jersey\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-90800 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/12\/miami-fusion-2001-umbro-home-jersey-14-542x400.jpg\" alt=\"Throwback: Miami Fusion 2001 Umbro Authentic Player Issue Soccer Jersey, Football Kit, Shirt, Camiseta de Futbol\" width=\"542\" height=\"400\" \/><\/a><\/p>\n<p><em>\u201cThe sleeve patch is a premium opportunity for brands to be connected with our League and clubs in mutually beneficial ways,\u201d said Gary Stevenson, President and Managing Director, MLS Business Ventures. <\/em><\/p>\n<p><a href=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/02\/chicago-fire-2018-2019-adidas-home-jersey-13.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-99447 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/02\/chicago-fire-2018-2019-adidas-home-jersey-13-353x400.jpg\" alt=\"Chicago Fire 2018 2019 adidas Home Soccer Jersey, Shirt, Football Kit, Camiseta de Futbol\" width=\"353\" height=\"400\" data-sizes=\"auto\" data-srcset=\"https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/02\/chicago-fire-2018-2019-adidas-home-jersey-13-353x400.jpg 353w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/02\/chicago-fire-2018-2019-adidas-home-jersey-13-264x300.jpg 264w, https:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/02\/chicago-fire-2018-2019-adidas-home-jersey-13.jpg 661w\" sizes=\"(max-width: 353px) 100vw, 353px\" \/><\/a><\/p>\n<p><em>\u201cAs our League continues to expand, and with more fans in the U.S. and Canada viewing our matches, attending our games, and engaging on social media, the visibility of the sleeve patches will be substantial.&#8221;<\/em><\/p>\n<p>Follow Football Fashion on\u00a0<strong><a href=\"http:\/\/www.facebook.com\/FootballFashion\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a>,\u00a0<a href=\"http:\/\/instagram.com\/officialfootballfashion\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a>\u00a0<\/strong>and\u00a0<a href=\"http:\/\/twitter.com\/footballfashion\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Twitter<\/strong><\/a>\u00a0for real-time notifications of new soccer jerseys and much more!<\/p>\n<p><a href=\"http:\/\/www.worldsoccershop.com\/?utm_source=FootballFashion&amp;utm_medium=affiliate&amp;utm_campaign=FootballFashion%20Affiliate\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"http:\/\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/09\/wss-2019-2019-kits-1.gif\" alt=\"\" width=\"728\" height=\"90\" \/><\/a><\/p>\n<div class=\"fb-comments\" data-href=\"http:\/\/footballfashion.org\/wordpress\/2018\/10\/25\/mls-to-allow-sleeve-sponsors-from-2020\/\" data-num-posts=\"20\" data-width=\"500\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Major League Soccer will join the likes of the English Premier League, Spanish La Liga and German Bundesliga in allowing sleeve sponsors starting with their 2020 season. The league introduced jersey sponsors in 2008 after clubs carried their names in place of corporate logos for the first twelve years of MLS&#8217; existence. Both sleeves on [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":81841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[2734,1004],"class_list":["post-104728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-major-league-soccer","tag-major-league-soccer","tag-mls"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MLS to Allow Sleeve Sponsors from 2020 - FOOTBALL FASHION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/footballfashion.org\/wordpress\/2018\/10\/25\/mls-to-allow-sleeve-sponsors-from-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MLS to Allow Sleeve Sponsors from 2020 - FOOTBALL FASHION\" \/>\n<meta property=\"og:description\" content=\"Major League Soccer will join the likes of the English Premier League, Spanish La Liga and German Bundesliga in allowing sleeve sponsors starting with their 2020 season. The league introduced jersey sponsors in 2008 after clubs carried their names in place of corporate logos for the first twelve years of MLS&#8217; existence. Both sleeves on [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/footballfashion.org\/wordpress\/2018\/10\/25\/mls-to-allow-sleeve-sponsors-from-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"FOOTBALL FASHION\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/footballfashion\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-25T16:28:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-10-25T22:57:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/footballfashion.org\/wordpress\/wp-content\/uploads\/2016\/03\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-5-e1540484894201.jpg?fit=800%2C534&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"534\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Football Fashion Staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@footballfashion\" \/>\n<meta name=\"twitter:site\" content=\"@footballfashion\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Football Fashion Staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/\"},\"author\":{\"name\":\"Football Fashion Staff\",\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/#\\\/schema\\\/person\\\/7b94acd31a9125d2469d4be3d485ccf9\"},\"headline\":\"MLS to Allow Sleeve Sponsors from 2020\",\"datePublished\":\"2018-10-25T16:28:32+00:00\",\"dateModified\":\"2018-10-25T22:57:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/\"},\"wordCount\":267,\"image\":{\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Seattle-Sounders-2016-adidas-Home-Soccer-Jersey-5-e1540484894201.jpg\",\"keywords\":[\"Major League Soccer\",\"MLS\"],\"articleSection\":[\"Major League Soccer\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/\",\"url\":\"https:\\\/\\\/footballfashion.org\\\/wordpress\\\/2018\\\/10\\\/25\\\/mls-to-allow-sleeve-sponsors-from-2020\\\/\",\"name\":\"MLS to Allow Sleeve Sponsors from 2020 - 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