French Ligue 1 and European soccer power Paris Saint-Germain has launched unique collaboration with one of the most iconic rock bands of all time, The Rolling Stones.
The band has worked with Paris Saint-Germain to release an exclusive apparel capsule collection to celebrate their NO FILTER European Tour. The highlight of the range a Rolling Stones-inspired version of the PSG 2016/17 Nike away kit.
The jersey celebrates he Rolling Stones’ NO FILTER European Tour and will be available at Parisian boutique, Colette, from October 19th – 23th.
The French club teased the partnership at its match against Bordeaux at Parc des Princes on September 30th with a special in-stadium playlist that honored The Rolling Stones. PSG will also engage fans with social competitions to win VIP tickets for a Rolling Stones concert and the upcoming Paris Saint-Germain vs. Nice Ligue 1 fixture. The NO FILTER tour will come to the U ARENA in Paris on October 19th, 22nd and 25th.
The artwork for the PSG x Rolling Stone NO FILTER collection was designed by Speedy Graphito, a major star in France’s art scene.