adidas has launched a new website showing the lower half of the Argentina 2011/12 home jersey at lacamisetadetodos.com. The new site lets fans of the Lionel Messi and the rest of Los Albicelestes earn points to see more of and possibly win the team’s Copa America 2011 kit. Participation is via Facebook and Twitter.
As of today, 40% of the Argentina Copa America 2011 jersey is shown on lacamisetadetodos.com. The kit will be officially launched on March 1st, 2011 via the website and the adidas Argentina national team Facebook page.